That’s a little misleading.  This is not a true “No Cost” startup.  What the statement represents is the belief that where money can be saved, it should.  The philosophical approach applied is that if something can be accomplished at no cost, with the end result being the same as a paid approach, then the no cost solution should be used.  Factors including time investment and learning curve will be taken in to account when applied to a solution.  The reasoning for this philosophy is to make the business as mobile and profitable as possible.

Operationally the costs have been minimal to this point and a new expense tracker has been located in the sidebar.  By clicking on the dollar amount a breakdown of current expenses will be listed.  At this stage the breakdown covers the cost of domain registration and hosting services.  Man hours will not be tracked because the value of time invested correlates to future revenue earned.